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Vauxhall sharpens Griffin badge for its next generation of models

Vauxhall has introduced a cleaner, more angular interpretation of its Griffin emblem, updating a central element of its identity as it prepares for a new generation of vehicles.

• 3 min read • 3
Vauxhall's updated Griffin emblem adopts a cleaner and more angular form
Vauxhall's updated Griffin emblem adopts a cleaner and more angular form Photo: Motor1

Vauxhall has refreshed its Griffin logo with a more pared-back, angular design. The revised badge updates one of the brand's most recognisable visual elements as it prepares to introduce its next-generation models.

The Griffin remains at the centre of the identity, but its new treatment favours cleaner surfaces and stronger geometric lines. The change follows a wider industry shift towards simplified marks that can work consistently across vehicles, digital platforms and brand communications.

According to Motor1's report on the new Vauxhall logo, the redesign comes as Opel's sister brand readies its future product line. The updated emblem gives Vauxhall a more contemporary visual signature while retaining the Griffin motif that has long defined the marque.

For customers and fleet operators, the logo itself does not indicate a change in vehicle specifications or technology. It will, however, become a prominent visual marker for Vauxhall's forthcoming models and the brand's next design phase.

Source: Motor1
Independent reporting and verified telemetry.
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